News AI Meta's new Muse Image model accepts Instagram accounts as a prompt The new AI model is also powering effects in Stories and image generation in WhatsApp. By Ian Carlos Campbell July 7, 2026 4:49 pm EST Meta After launching Muse Spark and kicking off its new family of AI models in April 2026, Meta is ready to tackle image generation. Muse Image is the first AI image model created by Meta Superintelligence Labs, and the company says it's now available in the US through the Meta AI app, Instagram and WhatsApp. Muse Image uses an "advanced reasoning to understand complex prompts, seamlessly blending multiple photos into high-quality creations," according to Meta. The model can generate images in a wide variety of formats and styles, and understands conversational prompts to make asking for changes simple. Meta also claims Muse Image can be prompted to generate a functional QR code and that text it produces in images "comes out legible and styled to match." The new model will power a variety of features across Meta's apps, but in Meta AI, it's primarily focused on image generation and editing.

You can use a series of presets as a jumping off point for editing or generating an image, or the "Ideas" tab in the app's image editor to prompt further tweaks. Meta will even let you draw and write on a photo to indicate what you want Muse Image to change. Like Google, Meta is connecting its new AI model to its other services. Taking a picture of your room and asking Meta AI to redecorate can pull furniture from listings from the web and Facebook Marketplace.

Source: https://www.engadget.com/2210087/meta-s-new-muse-image-model-accepts-instagram-accounts-as-a-prompt/