Yo, check out this latest Instagram shakeup.<br> <br> So, Meta is finally getting serious about original content, especially for photos and carousels. Apparently, the recommendation algorithm is getting smacked down if your feed is mostly recycled stuff. The gist is: if you keep posting photos or carousels that aren't "materially" edited or created by you, your reach is gonna get throttled.<br> <br> This is a direct hit on the big aggregator accounts and the meme/fan pages that rely on sharing other people's content to keep the conversation going. Meta is basically saying "stop just reposting!" They're pushing for unique edits, narration, or graphics, and just slapping a watermark isn't enough anymore.<br> <br> The tricky part is that this is gonna mess with meme accounts big time. How is the algorithm supposed to tell the difference when everyone is just screenshotting an old X post or a classic meme? It's going to be super ambiguous.<br> <br> Honestly, this feels like a massive hurdle for the cultural commentary scene. It forces everyone who relies on the "shared culture" angle to actually put in the effort to make it *theirs*. If you don't add something unique, you're getting buried. Time to start thinking more creatively about those carousel slides.<br> <br> Source: https://www.engadget.com/2160560/instagrams-recommendation-algorithm-will-penalize-unoriginal-photo-and-carousel-posts/